# Find and manage customers

> Everyone who bought from you, subscribed to your newsletter or was imported is listed under Customers. Here is how to use the list and the customer page.

Source: https://tentary.com/en/help/manage-customers/
Last updated: 2026-10-14

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Under Customers you find everyone who bought from you, signed up for your emails or was imported by you. The customer page shows everything about one person at a glance.

## The customer list

Open [**Customers**](https://app.tentary.com/customers) in the menu. For each person, the list shows **Name**, **E-mail**, the number of **Orders**, the **Opt-in** for your marketing emails and the date under **Created on**.

![The customer list with search, export and the Import customers button](https://tentary.com/help/en/manage-customers/kundenliste.webp)

- **Search customers…:** Find a person by name or email address.
- **Export:** Downloads the list as a CSV file, separated by commas or semicolons.
- **Import customers:** Brings in customers from another platform. See [Import customers](https://tentary.com/en/help/import-customers/).

A customer is created automatically with their first purchase or when they sign up for your newsletter. If the same person buys again, Tentary recognizes them by their email address.

## The customer page

Click a row to open the customer page. At the top you see the name, the email address and a short overview:

- the number of orders and granted accesses,
- the language in which the person receives your emails, for example **Emails in English**,
- the status for your marketing emails.

![The overview on the customer page with orders, accesses, language and email status](https://tentary.com/help/en/manage-customers/kundenseite.webp)

Below that you find all **Orders** of the person, each linked to the order, and the **Access** section with products you unlocked without a purchase. To learn how, see [Grant access manually](https://tentary.com/en/help/grant-access/).

## Marketing emails

Next to the email status you find a matching link, depending on the situation:

- **Subscribed to emails** with **cancel:** Unsubscribes the person from your marketing emails.
- **Not subscribed to emails** with **send opt-in manually:** Sends the person an email with which they can sign up for your marketing emails. They are only subscribed once they confirm.
- **opt-in pending** with **resend:** Sends the confirmation email once more in case the first one got lost. This works once.

If it says **Unsubscribed automatically due to delivery issues or spam complaint**, Tentary could not reach the address, or the person marked one of your emails as spam. To learn more about your emails, see [Email marketing](https://tentary.com/en/help/email-marketing/).

## Add to an automation

If the person is subscribed to your emails and matches the trigger of an active automation without being enrolled, the **Add to automation** section appears. This happens when you created the automation after their purchase or signup. See [Add customers to automations](https://tentary.com/en/help/add-customers-to-automations/).

## Deactivate imported customers

If you imported a person and they have never bought from you, they count as one of your external customers. Their customer page then shows **Deactivate**.

After deactivating, data and course progress are kept. But the person no longer has access to your products, receives no emails and no longer counts towards your limit of external customers. **Reactivate** reverses this, as long as your plan has room. To learn more about the limit, see [Import customers](https://tentary.com/en/help/import-customers/#active-external-customers-how-your-limit-works).

## FAQ

### How do I change a customer's email address?

You do this in one of the person's orders. See [Correct a buyer's email](https://tentary.com/en/help/correct-buyer-email/).